Brabant is home to a complete agrifood value chain, ranging from primary food production to cutting-edge high-tech solutions. This unique ecosystem thrives on the strong collaboration between agribusinesses, universities and tech innovators, allowing new ideas and technologies to be developed and implemented rapidly. Partnerships with key institutions, such as Wageningen University & Research and the Technical University Eindhoven, drive continuous advancements in agrifood technology. As a result, Brabant has become a global leader in agrifood innovation, attracting start-ups and industry pioneers.

GrowWise is leading the way in sustainable food production through vertical farming. By using artificial light and carefully controlled environments, they maximize crop yields while minimizing the need for large land areas. Their innovative growth methods are designed specifically for urban settings, making it possible to grow fresh, high-quality produce in cities. As a key player in Brabant’s agrifood sector GrowWise is redefining how we approach food production for a more sustainable future.

The Protein Brewery is transforming the food industry with its innovative use of fermentation technology to create plantbased proteins. By developing nutritious and sustainable food ingredients without relying on traditional animal proteins, they are addressing the global demand for healthier food alternatives. As a pioneer in agrifood innovation, The Protein Brewery is helping Brabant lead the way in building a more sustainable food system.

Brabant stands out as a leading region for agrifood innovation offering several strategic advantages for businesses looking to expand:

1. 1. Complete Supply Chain: Brabant hosts the entire agrifood value chain from growers to processing and logistics. This seamless integration allows companies to easily connect with partners at every stage of food production.
   2. Collaborative Model: The region’s collaborative ecosystem brings together companies, universities and government entities to create valuable partnerships. Initiatives like the Green Protein Excellence Center, CHIEF and project Grow foster a culture of cooperation that drives innovation in the agrifood sector.
   3. Strong Manufacturing Industry: Brabant boasts an exceptionally robust manufacturing industry in food production and processing featuring renowned companies such as Danone/Nutricia, LambWeston/Meijer and Can-Pack. This strong industrial base provides new businesses with a wealth of expertise and infrastructure.
   4. Well-Developed Agrifood Clusters: The region is home to well-established agrifood clusters, campuses and shared facilities, including Foodtech Park Brainport, the Green Chemistry Campus and the Jam Factory. These hubs offer companies state-of-the-art resources for research, development and production.
   5. Access to Knowledge Institutions: Leading institutions like HAS, Wageningen University & Research (WUR), the Technical University Eindhoven (TU/e) and JADS are located in Brabant. Their presence ensures a steady flow of top talent and cutting-edge research, keeping businesses at the forefront of agrifood technology.
   6. Specialized Food Production Chains: Brabant’s fully developed food production chains, from potatoes to fries and starch, and from milk to dairy products, offer companies numerous opportunities for specialization and growth.
   7. Proven Scaling Ecosystem: With success stories like the Vegetarian Butcher, Protix, Peel Pioneers, Revyve, Rival Foods, Cosun Protein and Fiber Foods.